Privacy Policy

Updated: 05 June 2023

1 Introduction

1.1 ((Arch Media AB” or “we”)). Arch Media AB can be reached via our Contact Page.

1.2 Arch Media AB is committed to protecting your privacy. This Policy describes what we do with your data and applies to all information that identifies you or may be used to identify you with (“Personal data”) by Arch Media AB, such as but not limited to processing via the Arch Media AB websites (hereinafter: “Websites”). The Websites are intended for general audiences over the age of 16 years old. We do not knowingly collect information from children under the age of 16 years old.

1.3 If you are not at least 13 years old in the United States or 16 years old, please do not use the Websites.

1.4 This Privacy Policy is provided in English. Translations to certain other languages may be available and can be requested by contacting us here.

1.5 For ease of reference, each section of this privacy policy is set out below:

2 Processing of Personal data

2.1 Arch Media AB is a data controller under the General Data Protection Regulation (GDPR). This means that with regard to any Personal data referred to in this Policy, Arch Media AB determines the purpose for which we process this data and we determine the means necessary for the processing of this data. As a data controller, we process the data set out in this section. Arch Media AB does not engage in automated decision-making.

Data collected directly from you

2.2 When you access our Websites, we may (automatically) collect the following information about you and/or your device:

2.3 If you do not provide us with the aforementioned data, we are not able to provide you with our services.

Data you may provide to us

2.4 Access to the Websites, their content and any web search results generated by using the Websites in general do not require you to submit Personal data to us other than the information listed above. Under certain circumstances, you may wish to provide us with more information about yourself, for example in relation to any enquiry you may want to make with us or in case you apply for a job with us. When you are reaching out to us, we may process the following information about you:

2.5 If you choose to provide us with any additional Personal data, we recommend that you limit the provision of such data to the absolute minimum, and we discourage you from providing us with any sensitive Personal data, such as data revealing racial or ethnic origin, political opinions, religious or philosophical beliefs, trade union membership, genetic or biometric data or data about your sex life or sexual orientation.

Data collected via our partners

2.6 Third parties may be able to process data related to you through our websites in order to provide us with certain products and services. Such third parties may use technologies such as cookies, ad tags or ad beacons to collect information about your interaction with any products and services (such as advertisements) they offer through the Website.

2.7 To deliver relevant search results to you, we may use third party services, such as YouTube for video results. If you watch a video sourced from YouTube embedded in our search results page, then your use of the YouTube service is subject to the YouTube Terms of Service and the Google Privacy Policy.

2.8 Third-parties who provide us with products and services may also place cookies, ad tags and/or beacons that collect the information outlined above in order to provide us with products and services including analytics tools (e.g., Google Analytics) allowing us to analyze the performance of our Services and advertisers and ad networks allowing the delivery of relevant ads. These third parties may also collect information about you from other sources and combine it with other information collected about you from third party websites not affiliated with us. For example, advertiser and advertising networks, as well as data analytics companies who service them, may participate in interest based advertising and track your activity across various sites and/or devices where they display ads and record your activities, so they can show ads that they consider relevant to you. Where necessary, we will obtain your consent for these activities.

3 Purposes of the processing

3.1 Primary purposes for which we process your Personal data are to offer you the best services possible, to optimize our Websites and services and to ensure continuity thereof. More specifically, your Personal data can be used for the following purposes:

4 Legal basis of the processing

4.1 We process your Personal data on the following legal basis:

5 Recipients of your Personal data

5.1 Arch Media AB may transfer your Personal data to the following categories of recipients:

5.2 The third parties receiving or accessing your Personal data might be located outside the European Economic Area (EEA). When transferring data for which we are responsible to countries outside of the EEA (so-called ‘third countries’), we ensure ‘appropriate safeguards’. More specifically, we contractually bind recipients of Personal data to protect your data using the Standard Contractual Clauses (SCC’s) as approved by the European Commission. We will assess in advance (where necessary, with the help of the recipients in third countries) on a case-by-case basis if the law or practice of the third country diminishes the effectiveness of the SCC’s. In those cases, we will implement supplementary measures that fill the gaps in the protection and bring it up to the level required by EU law.

6 Retention of your Personal data

6.1 We retain your Personal data for as long as necessary in order to fulfil the associated purpose as set out above. After that, we may retain your Personal data if this is required or necessary in order to comply with applicable law or in order to be able satisfy any legal, reporting or audit requirements. Where possible we anonymize or pseudo-anonymize your Personal data or retain it in an aggregated form only.

7 Securing your Personal data

7.1 We highly value the secure processing of your Personal data. Therefore, we may implements security measures, such as but not limited to, as appropriate:

8 Your rights

8.1 You are provided with the following rights:

8.2 You may exercise these rights by contacting us via our Contact Page, click the “Contact Us” button and then fill out the form.

8.3 In order to fulfil your possible requests pursuant to the rights as stated above, we may request specific additional information from you to identify you with or we may ask you for information to identify you with. We only collect and process such specific data with the purpose of executing your above stated rights insofar this is requested by you.

9 Amendments and questions

9.1 Arch Media AB may amend this Policy at any time. In case the Policy is amended, the amended Policy will be made available to you through publication of the amended Policy on the www.archmedia.se .

9.2 Should you have any questions after reading this Policy, or would want to exercise any right as stated in this Policy, please do not hesitate to contact us via the Contact Page.

10. Legal Information

Some of the web search services provided herein are provided by CodeFuel and powered by CodeFuel's search partners. For information on the web search services data collection, please visit http://www.codefuel.com/legal/end_user_privacy_policy, and the search provider's privacy policy, as applicable, both as updated from time to time and at any successor locations.